I’ve done my fair share of CPA in the past, but I’ve never done it with paid (PPC) traffic. I have a friend who’s making a killing of PPC to simple CPA offers, so I decided to test the waters:

I asked me AM at CPAE (Brandon, who’s awesome), to get me a list of the top 15 email/zip CPA offers by EPC. I figure, if something is converting for everyone else, then it will for me as well. After doing a little research, I picked the one I was going to try first. It was in the top 3 offers, and had a killer EPC, so I figured it was a guaranteed hit. I determined 3 steps in the process of making the conversion.

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